Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Shoe account up for grabs

Published on .

Kaufman Footwear, Kitchener, Ontario, is reviewing its $5 million to $7 million ad account, consisting of $3 million to $4 million in media spending and the rest in co-op, Web and promotion. Kaufman will consider incumbent Brandworks International, Toronto, and other agencies in North America with footwear or outdoor apparel experience. A decision is expected this fall. Kaufman markets Sorel rugged shoes and apparel.

Copyright July 1998, Crain Communications Inc.

Most Popular
In this article: