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Shutterfly, Best Buy Co. strike marketing partnership

Published on .

Consumer electronics retailer Best Buy Co. named Shutterfly to create, manage, and market Best Buy's new Online Photo Center. The Best Buy Online Photo Center will officially launch Feb. 19 (http://photocenter.bestbuy.com); in-store kiosks at Best Buy's 400 locations will roll out this fall. Best Buy sales reps will promote the Best Buy Photo Center to the consumer at point-of-purchase of a digital camera. First-time Photo Center customers also will receive special sign-up promotions. Also, Sundance Photo, an independent wholesale photo finishing company in the United States is partnering with Shutterfly to provide digital photography products and services.

Copyright February 2001, Crain Communications Inc.

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