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SIMPLIFYING SUPPER

Published on .

Fort James Corp.'s Dixie tableware and Reynolds Metals Co. Reynolds Wrap will run the same 7-second tag on TV spots breaking May 4 to boost a joint Don't Do Dishes Day promotion. Dixie shop DDB Needham Worldwide, New York, consulted with Saatchi & Saatchi, agency for Reynolds Wrap, on the tag.
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