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Published on .

Lens Hog

When director Steve Williams of Complete Pandemonium needed an unsavory character to play a moto-maniac in a videogame campaign he was shooting for Electronic Arts' Road Rash 3-D, he simply cast himself. The game features motorcycle racers who knock each other off their bikes with an assortment of weapons, so S.F. agency OWN&P scripted a Hell's Angel type buying "tools" in a hardware store, asking the clerk things like, "Which would you use to wipe a guy out: this crowbar or this 2-by-4?" Shot security-cam style, the flavor is further enhanced by actors who improvise behind the counter, with lines like, "That's not even hypothetical. That's bad living." Says Williams: "I'd be

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