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SLIM-FAST DUMPS WHOOPI GOLDBERG

Cites Offensive Remarks at Democratic Fund-raiser

By Published on .

NEW YORK (AdAge.com) -- Citing her remarks at a Democratic fund-raiser at Radio City Music Hall last week, Unilever's Slim-Fast has pulled ads featuring comedian Whoopi Goldberg.

At the event, Ms. Goldberg made a sexual pun out of President Bush's last name in an incident that caused even presidential candidate Sen. John Kerry and running mate Sen. John Edwards to distance themselves from her remarks.

Offended consumers
Terry Olson, general manager and vice president of marketing for the Slim-Fast, said Ms. Goldberg's remarks "offended some of our consumers." She said the ads in which Ms. Goldberg promoted the diet plan would no longer be on the air.

No comment from Ms. Goldberg was immediately available.

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