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Softcom, William Morris, in agreement to develop online video entertainment

Published on .

The William Morris Agency, a talent and literary agency, and SoftCom, developer of video marketing tools for e-commerce, will work together to create new forms of online video entertainment products, primarily through streaming video technology and capabilities. William Morris and SoftCom plan to draw on the Hollywood creative community to produce original productions as well as using existing video libraries to create new entertainment products.

Copyright September 1999, Crain Communications Inc.

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