×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Softcom, William Morris, in agreement to develop online video entertainment

Published on .

The William Morris Agency, a talent and literary agency, and SoftCom, developer of video marketing tools for e-commerce, will work together to create new forms of online video entertainment products, primarily through streaming video technology and capabilities. William Morris and SoftCom plan to draw on the Hollywood creative community to produce original productions as well as using existing video libraries to create new entertainment products.

Copyright September 1999, Crain Communications Inc.

In this article:
Most Popular