Software enhances loyalty programs

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Most Popular, a provider of applications for permission marketing on the Internet, said, a provider of outsourced e-commerce solutions for software publishers and online retailers, is using the its system. creates, hosts and manages electronic stores for software publishers and retailers that sell and deliver products over the Internet. A key component is ReleaseNow's e-campaign that helps drive traffic to specific shopping sites.

Copyright October 1999, Crain Communications Inc.

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