Solomon goes to financial dot-com

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Jerry Solomon, former president of national broadcast at SFM Media/ MPG, New York, has joined, a financial research and content site. Mr. Solomon's new title is senior advertising sales executive and his first assignment will be to find national advertisers for the site's upcoming Webcast programming, which will feature about 8 hours a day of live, original financial market coverage. "Simple banner ads have not proved a significant source of revenue for many - if any - Web sites," said Gary Valinoti, president-CEO of JAGfn. ``Using a traditional TV model, JAGfn will offer about 7 minutes of commercial inventory during each hour of programming." Mr. Solomon, 62, is a broadcast veteran who began his career at NBC in 1959. Three years later, he moved over to ABC, where he stayed for 19 years, rising from manager of regional sales to VP-marketing for ABC Television. Mr. Solomon later served as exec VP at D'Arcy Masius Benton & Bowles, heading up the Anheuser-Busch Broadcasting Group. He then joined Busch Media Group as president, overseeing a budget of $200 million and a staff of 15 for this wholly owned subsidiary of the U.S.' top brewer.

Copyright August 2000, Crain Communications Inc.

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