×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Sony unit links to ThingWorld.com

Published on .

Columbia TriStar Interactive, part of Sony Pictures Entertainment, CulverCity, Calif., struck a deal with ThingWorld.com. The Newton, Mass.-basedWeb content producer will provide the studio's Web sites with interactivegames, streaming video players that offer film and TV previews, interactivescreensavers, and digital trading cards. First efforts include the creationof the SPE! Things Network for the company's hit teen TV drama "Dawson'sCreek" and its summer theatrical film "Muppets From Space." In addition tobeing available on all SPE online properties, all content will bedistributed through the ThingWorld.com Network.

Copyright July 1999, Crain Communications Inc.

In this article:
Most Popular