Southham readies national newspaper for Canada

Published on .

TORONTO, Ontario -- Canada's No. 1 newspaper chain, Southam Inc., could launch its new national newspaper as early as next spring to try to gain a hold in the crowded Toronto market.

Southam executives and designers are working on several prototypes of the new six-days-a-week newspaper, expected to be based in Toronto to compete with four other dailies including the Toronto Star and the national Globe & Mail.

Southam owns 33 of Canada's 101 daily newspapers but neither Southam nor parent company Hollinger Inc. has a presence in the Toronto market. Canada lacks a broad-based national newspaper along the lines of USA Today, which is one approach Southam is believed to be considering for its new tabloid.

Copyright September 1997, Crain Communications Inc.

In this article:
Most Popular