Spalding pours $50 mil into Top-Flite golf campaign

Published on .

Spalding Sports Worldwide's Top-Flite Golf Co. starts a $50 million marketing and ad campaign Oct. 24 with a spot featuring pros Lee Trevino and Craig Stadler. A second spot features Bob Denver (Gilligan) batting balls off Gilligan's Island. Hill, Holliday, Connors, Cosmopulos, Boston, created the campaign.

In this article:
Most Popular