×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

SPOKES-SANDWICH FOR OJ

Published on .

A talking sandwich pitches the health benefits of orange juice in a new campaign for the Florida Department of Citrus. The $20 million effort, from the Richards Group, Dallas, breaks nationally Sept. 23. Three spots tout the benefits of OJ in fighting cancer, heart disease, colds and flu.
In this article:
Most Popular