Great American Break for Safety is waking up sponsors for its first driving alertness program planned for New York, Washington, Idaho, Oregon and Illinois on Labor Day weekend 1996. A title sponsor is sought at a cost of $100,000 to $250,000, with various supporting sponsorships available. The effort is being tested this Labor Day weekend Sept. 1 to 4 in Oregon, Washington and Idaho sponsored by the Northwest Ford Dealers Association, Seattle. The National Sleep Foundation, Washington, D.C., coordinates. Contact: (704) 643-3009.
Harlem Globetrotters are looking to hook national, regional and local sponsors for the upcoming season tour of 200 U.S. cities set for December 1995 through April 1996. Regional and local sponsorship of the trick basketball team includes in-game corporate presence plus media exposure; costs range from $2,000 to $20,000. Contact: (818) 457-7272.
Legendary Skiing, an international skiing educational and skills program, seeks one title sponsor at $450,000 for a complete marketing program reaching thousands of skiers in the upcoming season. The opportunity includes sponsorship of competitions, instruction programs at ski schools, skiing demonstrations, and expos in the U.S. and other countries. Legendary Skiing, Rochester, Minn., coordinates. Contact: (810) 650-1929.
Lesbian & Gay International Film Festival, Chicago, scheduled for Nov. 3 to 12, seeks sponsors at prices ranging from $1,000 to $10,000 for the 15th annual event, expected to draw more than 10,000 people. Sponsorship includes product promotion and on-site presence. Naya Canadian natural spring water and Out previously participated. Contact: (312) 384-5533.
Miss Dance Drill Team USA Pageant, a national competition drawing 5,000 high school students, is lining up sponsors for its 31st annual event to be held March 14 and 15 in Long Beach, Calif. Sponsorship packages, ranging from $50,000 to $250,000, include on-site and in-school presence plus media exposure. Stefanucci & Turner, Sunset Beach, coordinates. Contact: (310) 592-1727.