Sun Bowl, slated for Dec. 29 in El Paso, Texas, seeks a title sponsor for its face-off between two leading teams from the Pacific 10 and Big Ten college football conferences. The 60th annual event will be televised live on CBS; sponsorship includes entitlement plus integrated in-game presence. Sponsorship costs begin at $600,000. Sports Marketing & Television International, Greenwich, Conn., coordinates. Contact: (203) 629-2229.
21 Club Cigar Dinners, a series of gourmet dining, cigar smoking and liquor tasting events scheduled for Sept. 28 at New York City's 21 Club, is lining up presenting and product sponsors at costs ranging from $7,500 to $25,000. Targeting upscale gourmet consumers, the events offer corporate logo and product promotion plus sampling. International Sports & Event Marketing, Stamford, Conn., coordinates. Contact: (203) 325-0076.
In-Vision Resort Productions, Walnut Creek, Calif., wants to tee off with six national sponsors for its resort-based golf course videos offering tips on various resort golf courses in Hawaii, California, Arizona and Florida among other locations. Sponsorship includes in-room and in-video presence at costs ranging from $25,000 to $95,000 annually. Contact: (510) 944-1211.
Junior Bloomsday, Spokane, Wash., the largest children's running event in the world, seeks sponsors for its 11th annual event scheduled for April 20. More than 10,000 kids between ages 5 and 12 are expected in running events ranging from 0.5 to 2 miles. Sponsorships cost $4,000 and include in-event presence, media exposure and promotional activity through the Junior Bloomsday Kids Expo Trade Show April 18 and 19. Already participating: Nike, Carnation, Quaker Oats Co.'s Gatorade, Pepsi-Cola Co. and Albertson's Supermarkets. Contact: (509) 328-7307.
Carolinas Football Classic, a black college football showdown between North Carolina AT&T State University and South Carolina State University, seeks key sponsors for the game slated for Nov. 18 in Charlotte, N.C. Sponsors are sought for one-year to three-year contracts for the annual game at costs ranging from $5,000 to $150,000. Sponsorship includes signage, entertainment opportunities and product promotion. Raycom, Charlotte, coordinates. Contact: (704) 378-4400.
Nationwide Insurance's Prom Promise, a national event promoting sobriety among high school students at 3,500 schools each April and May, wants sponsor commitment on various levels for its 1996 program. Co-sponsorship including product coupon promotion costs $25,000; sampled products cost 4 cents each. Previous participants included Burger King Corp. and Blockbuster Entertainment Corp. Ayer Productions, Northport, N.Y., coordinates. Contact: (516) 754-0538.M
Kate Fitzgerald coordinates Events & Promotions. Reach us by fax at (312) 649-5331 or e-mail address K8FITZ@aol.com.