RelevantKnowledge, the Internet traffic measurement company, found an overall increase in traffic on several sports sites during the Olympic Games. CBS SportsLine
showed the biggest increase, with 1.3 million unique visitors during the 16-day period of the Games, an increase of 245% over the same number of days before the Games. ESPN's Sportszone
and CNN SI
also showed increases in traffic.
Copyright February 1998, Crain Communications Inc.