SportsLine redecorates e-commerce area for the holidays

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SportsLine USA, publisher of CBS SportsLine and an Internet sports media company, has unveiled a new, streamlined design and a new name--Shop SportsLine.com--for its e-commerce area located at shop.sportsline.com, and on America Online at keyword: Shop SportsLine. The new store design makes it easier to navigate and provides faster access to merchandise; it also offers 50 different specialty stores and more than 80,000 items, and is promoting itself with free shipping on some items, special $10 coupons, free gift certificates included with selected purchases and "$1 Days'' at its auction page.

Copyright November 1999, Crain Communications Inc.

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