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New spot from Spike Lee

Published on .

During NBC's coverage of the National Basketball Association playoffs on Sunday, Anheuser-Busch will break a Budweiser spot directed by Spike Lee, promoting educational support from A-B and the United Negro College Fund. The 30-second spot, by DDB Needham, Chicago, stars runner Edwin Moses, who studied at Atlanta's Morehouse College, a school represented by the fund.

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