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Spots: Dr Pepper

Published on .

Dr Pepper launches a new flavor, the first time in its 117-year history, and the soft drink company has a new ad campaign from WPP Group's Y&R Advertising, New York, to go along. Dr Pepper Red Fusion's campaign comprises radio and four 15-second TV spots, which break tonight during Fox's "Teen Choice Awards." Art Director: Jordan Atlas. Copywriter: Jeff Maerov. See the spot: AdAge.com QwikFIND aan88h
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