Spots: Lee Jeans

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Baby-faced doll icon Buddy Lee turns up in mysterious ways-in an outline form on a cracked sidewalk and on a fuzzy TV screen-in two new spots from Publicis Groupe's Fallon, Minneapolis, for VF Corp.'s Lee jeans in a $40 million campaign breaking today. Art director: Eric Cosper. Copywriter: Scott Cooney. See the spot on Qwikfind aan71d.
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