Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Spots: Pontiac

Published on .

Pontiac launched a promotion tied to the NCAA's basketball tournament. The spots direct viewers to a Web site to vote weekly for the best five players ever to make up the "Pontiac All-Time Tournament Team." Publicis Groupe's Chemistri, Troy, Mich., handles. Creative directors: George Katsarelas, David Johns. Copywriter: Russ Rinke. See the spot: AdAge.com QwikFIND aap43L
Most Popular
In this article: