Darden Restaurants' Red Lobster makes a big deal about the small price offered on its jumbo shrimp entrees. The first wave of the $77 million annual TV and radio "Go Overboard" effort via Havas Advertising's Euro RSCG Tatham Partners, Chicago, breaks today. Copywriter: Scott Maney. Art director: Greg Wells and Steve Sweitzer. See the ads at AdAge.com QwikFIND aan49o.