LONDON--Online wine merchant Madaboutwine.com has appointed Springer & Jacoby International, London to handle its above-the-line launch campaign in the U.K. with a view to a future roll out in Europe. The appointment followed a pitch with two unnamed London-based agencies. CIA is handling media planning and buying. The win is the second account for Springer & Jacoby's London office, which last year picked up Jobsite.co.uk. No advertising figures were released.
Copyright April 2000, Crain Communications Inc.