Staples picks i-traffic to guide online efforts

Published on .

Staples has retained i-traffic, New York, to handle online advertising and direct marketing agency for Staples.com, the company's e-commerce business unit. I-traffic will manage all online media planning and buying and online creative development for Staples.com to drive transacting traffic to the site.

Copyright July 1999, Crain Communications Inc.

In this article:
Most Popular