Mr. D'Sylva, 35, arrived in Chicago this weekend and has already set up shop at Starcom MediaVest headquarters, where he will be working closely with Kate Lynch, senior vice president-global research director. "I'm doing the research, and he is doing the systems side. We'll be rolling out tools and systems around the world," said Ms. Lynch.
A Starcom exective since 1991, Mr. D'Sylva has also served the agency as vice president-international media director working on multinational clients based in Toyko. His tenure at Starcom was broken up mid-career with a two-year stint at Miller Brewing Co.
Copyright March 2001, Crain Communications Inc.