Published on .

Most Popular
Go Network (www.go.com), the portal developed by Infoseek Corp. and Walt Disney Co., on May 24 begins a four-month TV campaign backed by $25 million in media weight, primarily on Disney's ABC and ESPN. Seven humorous spots encourage consumers to go to Go before they shop for a car, a toy, a house, plan a trip or do other common tasks. USWeb/CKS, Cupertino, Calif., did the campaign with
In this article: