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STEAKHOUSE SECRETS

Published on .

Nabisco Holdings Corp.'s U.S. Foods Group last week broke its first network TV campaign for A-1 steak sauce from McCann-Erickson Worldwide, New York, since the business moved from Lowe & Partners/SMS last year. Two of the spots are set in famous steakhouse kitchens -- The Palm and Ben Benson's -- and show A-1 as the "secret" ingredient in their marinades.
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