U.S. budget: $476 million
Agencies: Y&R Advertising; Foote, Cone & Belding
Power play: The pending merger with cable giant Tele-Communications Inc. has people wondering what exactly this means for AT&T. Wall Street didn't like the move, but if AT&T does it right, it gets instant local access to millions of homes with high-speed capable cable connections. Years on list: Two.