Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Surfers survey

Published on .

A survey of 60,000 online users by Jupiter Communications and Yahoo found that 55% access the World Wide Web from home accounts and only 8% get there through an online service. The average Yahoo survey respondent is a single U.S. male between the ages of 25 and 34 with an income between $35,000 and $50,000. Respondents average 20 hours online per week, and nearly 30% have made an online purchase in the past six months.

Most Popular
In this article: