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SURVEY: TAKING A COUNT

Published on .

Procter & Gamble Co. and the American Advertising Federation are co-sponsoring a survey of the 100 top agencies, advertisers and media companies intended to serve as baseline information on diversity hiring efforts by marketers and agencies. The survey will look at the number of minorities employed at entry, professional and executive levels as well as relative employment by ethnic group and relative spending on ethnic consumers; with minority media and agency and the number of companies that use diversity as an
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