Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Taco Bell mktg. VP exits

Published on .

Taco Bell VP-Marketing Blaise Mercadante has left to join Universal Studios Florida, Orlando, as exec VP-marketing. Mr. Mercadante will oversee strategic planning, alliances, research, product development, advertising, promotions and publicity. Taco Bell, which last week shifted ad creative to TBWA Chiat/Day, Venice, Calif., from Bozell, Costa Mesa, said no successor to Mr. Mercadante was immediately named.

Copyright March 1997, Crain Communications Inc.

Most Popular
In this article: