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Talk City buys market researcher

Published on .

Online community Talk City has purchased online market researcher Research Connections, Westfield, N.J. Terms of the deal were not disclosed. In addition to serving as a consumer online community, Talk City offers corporate clients online focus groups and other market research services, including online event production and customized communities. It also manages online communities for NBC, Hearst Corp. and Cox Interactive Media.

Copyright January 2000, Crain Communications Inc.

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