×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Talkcast selects customer management solution from Cyber Dialogue

Published on .

Talkcast, a U.K.-based digital media and communications company, selected the Arc 360 outsourced e-CRM solution marketed by Internet consultancy Cyber Dialogue, New York, to integrate visitor data in a centralized database for reporting, analysis, predictive modeling and campaign management. Also, Cyber Dialogue launched a marketing intelligence portal for its Arc 360 platform, giving clients Web access to information, trends and marketing tools.

Copyright August 2000, Crain Communications Inc.

Most Popular
In this article: