TBWA/Chiat/Day wins Getacard.com

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Getacard.com, Los Angeles, named TBWA/Chiat/Day, Playa del Rey, Calif., as first agency to handle its multimillion-dollar account. Getacard, formally launched April 12, offers cards that it inscribes with personalized messages and then sends out via U.S. Mail for $2.50 to $3.50 a card.

Copyright April 2000, Crain Communications Inc.

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