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TBWA sets up shop in Buenos Aires

Published on .

TBWA International, New York, acquired an equity stake in Savaglio, Argentina's second largest independent agency, now Savaglio/TBWA & Asociados. Its main clients are Quaker Oats Co.'s Snapple beverage, national bank Bansud, French retailer Carrefour and phone company Telintar. TBWA now has a presence in Argentina, Chile and Mexico and expects to reach Brazil this year.

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