TeleRep formalized its fledgling Internet advertising rep business with the formation of Cox Interactive Sales. TeleRep is a unit of Cox. The new company, headed by Dave Hills, VP-director of TeleRep Enterprises, joins several other existing media rep firms on the Web, including Petry and Katz. TeleRep has been a sales rep for Prodigy for two years.
Copyright August 1996 Crain Communications Inc.