opens online advertising site

Published on .

Most Popular (, a free-to-use comprehensive Internet advertising directory and marketing resource, has officially been launched, aimed at meeting growing demand for a targeted approach to advertising on the Internet. allows users to search and compare Web advertising opportunities based on specific criteria and provides timely information regarding pricing, site traffic, availability, demographics and ad specifications. The site also serves as a one-stop shop for articles, advertising terms and glossaries, statistics, books, a cost calculator, hot buys, reviews of useful sites and links to a myriad of related resources. Companies with online ad inventory are being invited to list Web sites and ad information for no charge.

Copyright November 1999, Crain Communications Inc.

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