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TIMBERLAND TO NAME AGENCY FOR $20 MILLION ACCOUNT

Published on .

(Aug. 10, 2001) -- Timberland Co., Stratham, N.H., is expected to name a winner as early as Monday of its $20 million global advertising account following meetings with four finalists this week.

Contenders are Havas Advertising's Black Rocket Euro RSCG, San Francisco; Interpublic Group of Cos.' Carmichael Lynch, Minneapolis; Publicis Group's Fallon, Minneapolis; and WPP Group's J. Walter Thompson, New York.

Select Resources International, West Hollywood, Calif., is managing the review.

Timberland spent $12.8 million in 2000, according to Taylor Nelson Sofres' CMR. -- Kate MacArthur

Copyright August 2001, Crain Communications Inc.

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