Time Inc. gives its new-media unit an overhaul

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"Let a thousand flowers bloom" was the philosophy that ruled Time Warner's new-media business over the past three years.

But under last week's management restructuring, those flowers will be managed a lot more carefully. At least that's how new Time Inc. New Media President Linda McCutcheon Conneally envisions it. Ms. Conneally won the closely watched title race this week, moving up from senior VP-advertising sales and marketing.

Ms. Conneally's promotion caps a five-month period during which Norman Pearlstine, Time Warner's editor in chief, acted as president. He filled in for Paul Sagan, former president-editor, who left the company last December.Under Ms. Conneally's direction, Time Inc. New Media will combine its many startup properties into a single business unit. All budgets relating to new-media will be put together and costs will be managed centrally.

For more on this story see the full article in INTERACTIVE

Copyright April 1997, Crain Communications Inc.

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