Time Inc. New Media will syndicate content from its Pathfinder sites to the AT&T WorldNet Service Internet service provider. Under terms of the deal, WorldNet users will be able to access Pathfinder content, such as the Fortune Business Report and news from Time, via WorldNet's finance and news sections. The deal is the first major syndication effort from Time Inc. New Media. Industry experts expect more content sites to partner with ISPs to make their information more easily accessible. WorldNet has more than 800,000 subscribers.
Copyright April 1997, Crain Communications Inc.