TOP 50 ADVERTISING ORGANIZATIONS IN THE WORLD; PART 5 OF 20

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7 Euro RSCG Worldwide

Organization totals ($ in millions)

Worldwide Gross income $864.8 $932.1 -7.2

Volume $6,508.9 $6,838.4 -4.8

Employees 7,000 8,107 -13.7

Offices NA NA NA

U.S. Gross income $160.2 $156.3 2.5

Volume $1,570.3 $1,489.2 5.4

Employees 1,292 1,268 1.9

Offices 20 23 -13.0

African offices

Klem-Euro RSCG, Rabat (MJ) 7.0

Asian offices

Euro RSCG Ball Partnership Australia, Sydney (MJ) 33.1

Euro RSCG Ball Partnership China, Beijing (MJ) 5.5

Euro RSCG Ball Hong Kong, Hong Kong (MJ) 51.8

Euro RSCG Ball Singapore, Singapore (MJ) 20.7

Euro RSCG Ball Partnership Taiwan, Taipei (MJ) 10.8

Euro RSCG Ball Thailand, Bangkok (MJ) 19.8

Euro RSCG Ball Partnership, Kuala Lumpur (MJ) 2.1

Ulka Advertising, Bombay (NE) 30.1

European offices

AgenPress, Milan (MJ) 4.2

Al Dente, Levallois Perret (MJ) 6.6

ATA Tonic, Milan (MJ) 47.0

Australie, Levallois Perret (MJ) 85.4

Barbella Gagliardi Saffirio, Turin (MJ) 111.8

Benjamens, van Doorn-Euro, Amstelveen (MJ) 62.1

Biss Lancaster, London (MJ) 7.8

BMA Lagon, Paris (MJ) 21.0

CGI London, London (MJ) 1.4

Colorado, Paris (MJ) 31.5

Communider, Levallois Perret (MJ) 16.3

Designworks Europe, London (MJ) 0.6

Eldorado, Paris (MJ) 48.3

Equator, Brussels (MJ) 14.0

Equipe Pubblicita Comunicazione, Milan (MJ) 11.1

Euro RSCG Athens, Athens (MJ) 9.3

Euro RSCG Exit, Helsinki (MJ) 10.5

Euro RSCG Group Germany, Duesseldorf (MJ) 342.8

Euro RSCG Havasi, Budapest (MJ) 4.3

Euro RSCG Marketing Group, London (MJ) 186.3

Euro RSCG Norway, Oslo (MJ) 8.6

Euro RSCG Poland, Warsaw (MJ) 5.0

Euro RSCG Prague, Prague (MJ) 0.6

Euro RSCG Publicidade, Lisbon (MJ) 21.8

Euro RSCG Zangenberg & Lembourn, Copenhagen (MJ) 13.5

Euro RSCG, London (MJ) 183.0

Euro RSCG, Madrid (MJ) 142.5

Euro RSCG, Paris (MJ) 2,127.3

Euro RSCG, Vienna (MJ) 80.5

Euro RSCG, Zurich (MJ) 81.8

Eurocom Advertising Italia, Milan (MJ) 64.8

Evans Hunt Scott Eurocom, London (MJ) 25.3

Garbarski Euro RSCG, Brussels (MJ) 86.5

Groupe Bernard Julhiet, Levallois Perret (MJ) 68.2

Hawi Euro RSCG, Stockholm (MJ) 4.5

Impulsion, Boulogne (MJ) 7.8

Interface, London (MJ) 6.3

Kendo, Levallois Perret (MJ) 25.0

Les Ateliers ABC, Boulogne (MJ) 18.1

Palmares, Brussels (MJ) 8.0

PRO Advertising, Copenhagen (MJ) 8.4

Real Time Studios, London (MJ) 6.9

RSCG Conran Design, London (MJ) 1.7

RSCG Mezzano Costantini Mignani, Milan (MJ) 156.7

Ruiz Nicoli, Madrid (MJ) 107.1

Synergie et Associes, Suresnes (MJ) 69.6

Target Advertising, Athens (MJ) 7.0

Tennessee/Artus Enterprises, Paris (MJ) 81.2

Unitros, Madrid (MJ) 64.9

V&B Werbeagentur, Hamburg (MJ) 12.8

WCRS, London (MJ) 229.2

WCRS/Healthcare, London (MJ) 5.7

Notes: Apart from agencies listed in U.S. totals are Aniforms, corporate meetings organizer ($1.94 million gross income); Field Research Corp., a market research company ($6.5 million); Metro Seliger Industries, a fulfillment house ($9.95 million); Corporate Graphics, an annual report company ($628,000); and Creamer Dickson Basford, PR ($9.3 million).

Officer: Alain de Pouzilhac, chmn-ceo.

Headquarters: Euro RSCG Worldwide/84 rue de Villiers/92683 Levallois Perret Cedex/France/Phone: 331 41 34 34 34/Fax: 331 41 34 45 67.

Robert A. Becker Inc.

U.S. Gross income $11.3 $9.7 16.0

Volume $88.1 $81.8 7.7

Employees 90 90 0.0

Offices 1 1 0.0

Officer: Sander A. Flaum, pres-ceo.

Headquarters: Robert A. Becker Inc./350 Hudson St./New York, N.Y. 10014/Phone: 212-727-7000/Fax: 212-727-7023.

Cohn & Wells

Worldwide Gross income $10.2 $9.7 5.4

Volume $128.7 $105.4 22.2

Employees 70 66 6.1

Offices 6 5 20.0

U.S. Gross income $8.3 $9.7 -15.1

Volume $110.4 $105.4 4.8

Employees 70 66 6.1

Offices 6 5 20.0

Asian office

DirectWorks, Carlton (MJ) 18.3

Notes: C&W worldwide totals in 1993 include $1,994,000 in gross income and $18,308,000 in billings from a start-up shop in Carlton, Australia.

Officer: Bradley H. Wells, ceo.

Headquarters: Cohn & Wells/451 Pacific Ave./San Francisco, Calif. 94133/Phone: 415-788-0525/Fax: 415-705-6650.

Hadley Group

U.S. Gross income $6.8 $8.2 -17.5

Volume $45.2 $54.8 -17.4

Employees 60 56 7.1

Offices 2 2 0.0

Notes: Euro RSCG purchased sales promotion agency Hadley Group in January 1994, merged it with sales promotion unit Comart/KLP, and changed the overall name to Hadley Group. Results from the two shops are included in the two years of figures.

Officer: Victor Imbimbo, pres-ceo.

Headquarters: Hadley Group/375 Hudson St./New York, N.Y. 10014/Phone: 212-807-2300/Fax: 212-627-5841.Lally, McFarland & Pantello

U.S. Gross income $14.0 $12.1 15.7

Volume $104.0 $97.1 7.1

Employees 106 110 -3.6

Offices 3 3 0.0

Notes: LMP's U.S. numbers include collective returns of $1.5 million in gross income and $10.2 million in billings from service shops in Montreal and Toronto in 1993 vs. $1.4 million and $10 million, respectively, in 1992.

Officer: Ronald Pantello, ceo.

Headquarters: Lally, McFarland & Pantello/60 Madison Ave./New York, N.Y. 10010/Phone: 212-532-1000/Fax: 212-213-0449.

Messner Vetere Berger McNamee Schmetterer

U.S. Gross income $51.6 $46.0 12.3

Volume $588.5 $500.6 17.6

Employees 295 275 7.3

Offices 1 2 -50.0

Officers: Ron Berger, Louise McNamee, Tom Messner, Robert Schmetterer, Ed Tedeschi, Barry Vetere, partners.

Headquarters: Messner Vetere Berger McNamee Schmetterer/350 Hudson St./New York, N.Y. 10014/Phone: 212-886-4100/Fax: 212-886-8815.

Stranger & Associates

U.S. Gross income $3.7 $3.5 5.7

Volume $37.7 $35.7 5.7

Employees 38 34 11.8

Offices 1 1 0.0

Officer: Peter Stranger, pres-ceo.

Headquarters: Stranger & Associates/5900 Wilshire Blvd./Los Angeles, Calif. 90036/Phone: 213-937-8540/Fax: 213-937-7977.

Tatham Euro RSCG

U.S. Gross income $34.2 $34.1 0.5

Volume $351.1 $349.6 0.4

Employees 305 289 5.5

Offices 1 1 0.0

Officer: Ralph W. Rydholm, chmn-ceo.

Headquarters: Tatham Euro RSCG/980 N. Michigan Ave./Chicago, Ill. 60611/Phone: 312-337-4400/Fax: 312-337-2316.

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