Toyota steers pilot e-commerce program

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Toyota is now offering online credit applications with a pilot program as its entrance into e-commerce. Customers in Alaska, Idaho, Montana, Oregon and Washington will be part of the 90-day trial before the program is rolled out nationwide. Customers go online to fill out the application and nearby Toyota dealership with approvals as little as 30 minutes or up to 48 hours for weekend applications.

Copyright April 1998, Crain Communications Inc.

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