Toyota @ Times Square

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Toyota on Thursday begins promoting its "@Toyota" Web site on the Sony Video 1 Network in New York's Times Square with two 15-second spots from Saatchi & Saatchi DFS/Pacific, Torrance, Calif. In addition to the site address, the spots feature a listing the diverse information available on the site, from dog tattoos and blowtorch cookery to family sedans and supercharged minivans.

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