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Toys 'R' Us picks e-commerce finalists

Published on .

Among finalists for Toys "R" Us' $25 million e-commerce account are Citron Haligman Bedecarre, San Francisco; Doner, Southfield, Mich.; and D'Arcy Masius Benton & Bowles, Los Angeles. The retailer will hear final presentations . Incumbent Leo Burnett USA, Chicago, continues to handle Toys "R" Us stores. Select Resources International, West Hollywood, Calif., is the consultant.

Copyright June 2000, Crain Communications Inc.

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