×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Travel agent ads to battle Web rivals

Published on .

American Society of Travel Agents, frustrated by the growing Internet travel-booking industry, will unveil a "fight back" TV and print campaign Oct. 5. The effort from M&C Saatchi, New York, features a new logo for the 24,000-member trade group.

Copyright October 1999, Crain Communications Inc.

Most Popular
In this article: