Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Tri-Vision hires V-Chip agency

Published on .

Tri-Vision International, Toronto, named McGee, Best, Frank & Ingram, Nashville, Tenn., to handle a $5 million account promoting V-Chip technology.

Starting this May, Tri-Vision will sell V-Chip devices for $79 to $129 as an add-on to existing TV sets, allowing consumers to use the V-Chip technology to control what programs are watched in a household. Tri-Vision has exclusive rights to V-Chip technology, which it also will license to TV set-makers for less than $20 a set.

Copyright January 1998, Crain Communications Inc.

Most Popular
In this article: