TRIBAL DDB TAPS EXITING MARCHFIRST MANAGER

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(March 30, 2001) -- Omnicom Group's Tribal DDB, New York, has hired Jim Lecinski to be general manager of the Chicago office. Mr. Lecinski was the managing director of the brand building unit of MarchFirst, Chicago. That unit is believed to be part of several MarchFirst properties being acquired by Divine Inc. (See the full story.)

Mr. Lecinski will start April 9, replacing Ginny Van Berkum, who was elevated to head of business development and planning for Tribal DDB North America. -- Wendy Davis and Kate MacArthur

Copyright March 2001, Crain Communications Inc.

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