To use Intellitrip, users must download a plug-in to the desktop, which works in conjunction with the Intellitrip site. After users checking the desired time and destinations, Intellitrip scans five travel sites: Microsoft Corp.'s Expedia.com, The Trip.com, Preview Travel, Sabre Group's Travelocity and Internet Travel Network.
Revenue for the site will come from co-branded versions of the Intellitrip, available at the frequent flier site Web Flyer. It will also sell sponsorships for about $10 per thousand impressions, and ad banners between $20-$30 CPM.
Copyright November 1997, Crain Communications Inc.