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True North buys shop

Published on .

True North Communications, Chicago, will acquire Market Growth Resources, Wilton, Conn., a full-service sales promotion agency. The agency will be an independent, wholly owned subsidiary of True North, which already owns IMPACT sales promotion agency as well as Foote, Cone & Belding. Market Growth has 1995 billings of $55 million and a staff of 60. Current management will remain.

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