The account includes creative, media planning, PR and event marketing for eight target country groups.
--First group ($10 million): Germany, Austria, Sweden, Poland;
--Second group ($5 million): Russia and former Soviet republics;
--Third group ($8.5 million): the U.K., Ireland, the Netherlands, Belgium, Switzerland, Denmark, Finland, Norway and South Africa.
--Fourth group ($4.5 million): U.S. and Canada;
--Fifth group ($7.7 million): France, Italy, Spain and Portugal;
--Sixth group ($2.3 million): Far East and Asia Pacific;
--Seventh group ($1 million): Middle East
--Eighth group ($1 million): Israel.
Agencies can apply for any one group or all the country groups.
Copyright October 2000, Crain Communications Inc.