×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

TV ads to back new gaming mags

Published on .

Computec Media USA, a unit of German publisher Computec Media AG, is breaking a $15 million ad campaign to support the launch of its two new gaming magazines, PC Gaming and Video Gaming. The campaign includes three TV spots airing on broadcast and cable programs and targeting a 16-to-34-year-old male audience. The ads will run from Oct. 17 until yearend. The premier issues of the new publications will hit 100,000 retail outlets Oct. 26.

Copyright October 1999, Crain Communications Inc.

Most Popular
In this article: